Gallery
The logo for this project exemplifies the fusion of English and Spanish, emphasizing the equal importance of both languages. Its design incorporates powerful shapes reminiscent of objects in motion, drawing inspiration from iconic car logos. Additionally, the logo cleverly conveys the concept of turning a corner, symbolizing movement and capturing the essence of promoting active transportation in East LA.
There are 8 custom-designed bus-shelter posters showcasing the diverse ways East LA residents move around the city.
Introducing a custom calendar designed with a deep connection to East LA's culture and values, featuring vibrant artworks and a bilingual format to resonate with the diverse community. Each month highlights an active group or community member, showcasing the distinctive ways East LA residents move around the city while promoting active transportation and preserving the local style and heritage. This unique calendar fosters pride and engagement, contributing to a safer, more inclusive, and supportive urban environment, celebrating East LA's spirit and identity.
I designed the 46-Page 2022 Best Practices Guide for Equal Pay California Commission on the Status of Women and Girls in three Design Days! This branded report includes a responsive TOC, dynamic layouts, and infographics. This poster is a close up of my favorite infographic from the report.
This social media campaign was an incredible challenge to create appropriate imagery that wouldn’t trigger Instagram censorship while still being sexy. It took a little over one Design Day to create the look-and-feel and generate graphics for each performer.
Within one Design Day, I curated a typeface to match her aesthetic and generated the graphic above. As part of my Design Day service, she was given one hour of refinement, which was used to enhance the stars for better printing.